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April 18, 2004
Hey, Lookie! Miramax is Actually Spending Some Money to Promote Hero!
— Posted by John Campea
Well, what do you know … it looks as though Miramax is actually spending some money to promote Hero after having the film gathering dust on their shelves for a good couple years. A trailer for the film has been running in front of this week’s top two films (Kill Bill Volume 2 and The Punisher) which is some prime ad space and doesn’t come cheap. And despite some major flaws in the trailer – including one MASSIVE spoiler – it is sweeter than sweet to finally see the images up on the big screen. And as much as I love this film on the small screen the visuals are ten times as impressive when properly projected … this thing is eye candy of the absolute highest order …
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