Diane Nelson, President of DC Entertainment (the studio created by WB exclusively to handle DC Comics Properties) has announced that DC has no intention of releasing their character roster to films to eventually make a Justice League film.
“People make an assumption that we’re going to mirror Marvel’s strategy, for example with ‘Avengers,'” said Nelson. “We do have a very different attitude about how you build a content slate. And it isn’t necessarily about connecting those properties together to build into a single thing. We think we’ve got great stories and characters that will lend themselves to great standalone experiences, and that’s the way we’re focusing on it.”
She added: “There is not a single thing we’ve done that has been reactive to Marvel from the creation of DC Entertainment to today. People can speculate, but they are wrong.”
I can understand that DC doesn’t want to sound like they are copying their main print competitor at anything, but reactionary? Clearly they are reactionary.
Marvel forms its own studio giving more freedom for Marvel related properties to come out. Suddenly WB decides to make a DC Entertainment Studio so their comic related films do not have to compete with the WB library.
Marvel took advantage of the public’s willingness to take a comic book movie seriously (after DCs Batman Begins/Dark Knight) and launched a plan to take their properties more serious.
They feed each other, and to say nothing they do is reactionary is ignorant. Clearly their willingness to move forward with Green Lantern came after they saw the general audience would be willing to see a superhero movie. And of course they will be making each of them compatible as to suggest they are in the same world.
That they have not planned a Justice League film is just a matter of saying YET. They would be foolish not to consider it, and if they don’t do it because Marvel did it… well that too is reactionary.