The Avengers hit DVD and BluRay and is pretty much causing havoc on the retail market as it did in theaters. Part of Marvel’s master plan for marketing the release was to offer you at least 2 million different ways to purchase the film and a different incentive for each method used. An app was used to offer even more information behind the film and nestled within was this cool concept art for Thanos showcasing his grisly jaw and a rare look at the Mad Titan without his helmet.

I really dig this redesign. I think he looks incredibly intimidating and looks to be a hell of a threat for the Avengers in the coming years. Downright amazing and an incredibly impressive job all around by everyone involved. I can’t wait to see what you guys find next…

Via: io9