Across the Interweb it’s being reported that Steven Spielberg‘s Munich won’t be pushed for the Oscars. That’s no junkets, no interviews, basically no press just loads of screenings to real people. It’s even gone so far that the Studio haven’t even seen the movie yet.
There will be no press junket, no premiere and, most importantly, no Oscar marketing campaign beyond trailers and posters for Steven Spielberg’s movie “Munich” before and after it opens December 23rd reports LA Weekly.
This dicey decision to have no traditional publicity is the directors alone and he will not even be giving press or broadcast interviews (though there’s talk he might do a Time cover story). The official strategy is for the movie to speak for itself with plenty of screenings planned starting December 1st.
…from Dark Horizons, they go on to say that Spielberg held his first screening to John Williams and Kathleen Kennedy just a few days ago.
It seems that he’s keeping this one close to his chest, but really, does he need to race after Oscar? The two names are almost as big as each other, and whether he’s planned it this way or not, he doesn’t have to sell himself these days.