We all know that pirated DVDs in China is a HUGE problem. How on earth can the studios hope to sell their product in a market where people are selling illegal DVD copies of their movies for $3 or less? Well… the folks over at Warner Brothers Home Video have just come up with an interesting way to fight them…. sell the DVDs for even CHEAPER!
Yes that’s right. According to the good folks over at Gizmodo, Warner Borthers is going to start selling the DVD of The Aviator in China for… are you ready for this… $1.50!!!!
Now, I’ve got 2 thoughts on this. First of all I think this is a great and innovative idea. Instead of trying (in vain) to shut down all the pirates out there… beat them at their own game! Become more competative and meet the consumers obvious demand. It will be in simple cardboard packaging… but no one cares about that. Warner Brothers will make less profit from it… but they’ll win back a lot of the business and maybe find a new model that will work for them and put the pirates out of business. GREAT IDEA!
HOWEVER… this also makes me mad as hell. You mean to tell me that WB can sell their DVDs for $1.50 and still make a little profit… AN YET I STILL HAVE TO PAY $25 FOR ONE OF THEIR %@##$ MOVIES!?!?! What the hell?!?!?!
Maybe the lesson here is that we need to start pirating a WHOLE LOT MORE MOVIES so that WB and other studios will stop bending us over and screwing us like it’s prom night. We all knew they were making a big profit margin on DVD sales… but even I didn’t think it was THIS big.
So hurray for WB for being forward thinking in how to fight the piracy problem. But at the same time… I must ask… WHY THE F*CK ARE YOU abusing your customers over here so badly?!?! Oh that’s right… you do it because we’re to stupid to force you to do otherwise. Something has to change.
Your thoughts?
