Looks like Regal Cinemas are testing out a project where they get movie goers to act as rats… and I think it’s a great idea! Our friends over at Filmjunk give us the following:
this American theatre chain has decided to start providing remote alert devices to its customers to help notify staff of any problems they may encounter during the movie. The device will be about the size of a pager, and will have separate buttons to complain about audience disruptions, projector problems, temperature, and a fourth for any other issues (possibly for piracy). I guess only a select few people at each movie will be given access to these devices; in return for being a rat, you get a free bag of popcorn!
Seriously, this is at least a small step in the right direction. One of many movie goers pet peeves is stupid people in theaters making noise, using cell phones (DIE!!!!!!) or other various disruptions. This gives a little bit of power back to the people. Bag of popcorn for my soul? Sure thing… sign me up.
