The producers of Die Hard 4 must be breathing a glorious sigh of relief this morning. Why? Because it looks like Paramount has moved the release date of The Transformers off of July 4th onto another unamed July date… and that was a smart move.
Don’t get me wrong, Transformers was going to kick the shit out of Die Hard 4 at the Box Office… BUT… DIe Hard 4 is going to attract much of the same audience as Transformers, and even though Transformers would “win” the weekend… the fact of the matter is that Die Hard was still going to take a lot of the weekend money away. I’ve been saying for months that having these two movies open on the same weekend was just pure stupidity on both studios part. One of them needed to move.
So why did Transformers move instead of Die Hard 4? I think the answer is easy. July 4th is a patriotic weekend… and let’s face it, Die Hard follows more in that theme (even though Bay is directing Transformers).
The first “announcement trailer” for The Transformers proclaimed “July 4″… but this new Transformers trailer just says “July”. Personally, I think it’s obvious that someone over at Paramount realized it would be the smart move to take Transformers off July 4th. It makes sense, and is good for both Transformers and Die Hard 4.
