Halloween is just a day away. This festive season brings lots of fun activities and themes. Movie Rental places start running out of slasher flicks, Walmart can’t keep up with costume and mini candy bar sales and after I get my cute overdose and get the kids in bed I will be enjoying loud music in a crowded bar full of people dressed like a porn audition.
So as a special Trick or Treat for the gothic emo swoonfest known as Twilight, presales for tickets will launch tomorrow with a bribe for the uberfans.
Fandango is making advance tickets for “Twilight” (out November 21) available. And just because it’s Halloween, a special trick-or-treat is available with every “Twilight” ticket purchase: a free download of “Bella’s Lullaby (Remix).”
“Halloween is the ideal time to launch advance ticket sales for ‘Twilight,’” Fandango’s Chief Operating Officer Rick Butler told MTV News. “With only three weeks to go, it just makes October 31 an even more exciting day for Twilighters.”
I am not interested in Twilight at all. But I think this marketing is rather clever. Clearly this movie would sell regardless of when it was released, but you would think the spooky Halloween period would be appropriate. So they made sure to have a foot in the door during this season.
Offering a little something extra as incentive to prepurchase your tickets is also a nice touch. With the dawning of the intarweb, we just don’t see the same “wait in line overnight” sort of behavour much anymore. Those that do are mighty disappointed to find they could have got their tickets waiting online instead.
So while it is not my most anticipated film, I do think it is pretty neat that they are offering up a free music download for the fans that were likely waiting for online sales to begin with.
And I know its trendy to offer up a trademarked Kristina “Fuck Twilight” comment, but please keep the comments relevant.