Jem was a big hit in the 80s, and while she disappeared like the overly decorated gimmick bands of her time. And the show was every girl’s dream to be a successful record label owner by day and totally outrageous pink haired popstar by night!
The truly, truly, truly outrageous rock star is making a big comeback at Hasbro that will include a new toy line and the possibility of a live-action movie. Why now? Well first, Hasbro is flush with cash after the successes of both TRANSFORMERS and GI JOE. Second, it turns out the rights to the property were tied up in legal red tape until 2008 and now that they belong solely to Hasbro, they’re moving forward with a revival.
And that’s all the world needs is a scantilly clad pop singer with too much makeup!
And without the sarcasm, I can seriously see Hasbro rebuilding this franchise. Even the boys used to like Jem back in the day. We wouldnt admit it, but she was made of hawt.
Granted in todays market this will solely be a girly toy, and if the feature film gets off the ground they will likely get some cute popstar to take on the mantle of Jem and churn out some albums until that artist decides she wants to be taken seriously.
It wont be a toy that my wife will have to stop me from collecting, but for loosely nostalgic reasons (the show was on right before Bigfoot and Robotix! honest!!!) I will be interested in finding out what they do with it.
They had a hot Keytar player man!!!