Paranomal Activity was a phenomenon. And its publicity leant to its success. The word of mouth was crazy, and footage of people watching the film was suddenly more intriguing than the movie itself.
But to repeat that success? I was skeptical but it looks like its happening all over again. A theater chain is pulling the Paranormal Activity 2 Trailer from theaters after complaints that it is too scary.
Cinemark is reportedly pulling the Paranormal Activity 2 trailer from several of its theaters in response to multiple complaints from moviegoers in Texas.
This is better than actual publicity. They couldn’t have hoped for better than this.
The theater pulls the trailer for being “too scary” and now you want to see the trailer MORE!
Its genius.
Maybe lightning can strike twice.
