For a studio so vengefully wrathful about beneficial “leaked” information coming out on the net, Paramount would be the last of the Hollywood Mafia to use Facebook as a viral marketing tool.
Paramount Pictures will become the first major studio to make thousands of movie clips available for use on the internet, launching its VooZoo application Monday on Facebook.“The short clips for a movie that you’ve already seen before helps you relive the moment,” said Derek Broes, Paramount’s senior vice-president of entertainment.
Users of the popular social networking site will have access to footage from thousands of movies, including Forrest Gump and The Ten Commandments.
Facebook users can send the video clips to others users on the site.
Paramount is notorious for attacking news sites for sharing information about movies demanding they remove the “offensive” materials. I am not talking about true leaked info or spoilers etc. Those I understand. But even the harmless stuff that does nothing but benefit the studio generating serious online buzz about their releases. They don’t want that out either.
So colour me surprised to find out that Paramount is getting on the Facebook bandwagon and offering an addon that will let you spam your friends with little clips from their library of movies.
Now in addition to finding out which Harry Potter Wand you are, fighting vampires against werewolves and selling your friends, you can now litter your friends list with clips from Paramount!
I reject almost every addon request I get. (I think I have 3 installed) And there is about 10 daily that I have to discard. This will be about as fun as the “SuperWall” and “FunWall” addons.
You have ignored a request from Paramount.